I have added few tweets that worked really well for this brand’s account. I have shortly briefed the strategy I used and why the particular post worked.

1. Auto DMs format tweet

Classic auto dms tweet with a genuine helpful guide for your audience always works. (except auto dms wasn’t set on this one and i had to manually send all the dms phew). This helps you directly get into your audience’s dms and sell. Craft your message with a clear CTA, like “reply TRANSFORM and you can get a 10% off on a consultation”. We actually got a lot leads from this one tweet.

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2. Min likes to reveal

This is a very well known tweet format, and it works if you have some existing active followers. Promise to reveal something after minimum likes that your audience actually cares about (and not some new update of your brand). This has worked multiple times for PFC’s account, especially with recipes, and they still use this format today.

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3. Ask to bookmark

Step one. Craft a tweet / thread that’s bookmark worthy. Step two. Explicitly ask in first tweet to bookmark the tweet. X algorithm pushes the content with higher bookmarks, it’s one of my favourite ways to reach more audience. Take this thread for example, this is how you get a direct ticket to the bookmarks folder of 123 people.

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